TribalScale CEO Sheetal Jaitly is joined by Matt McGowan, Director and General Manager at Snap Inc. They chat all things SnapChat, busting myths about Gen Z, how we use Snapchat to communicate and why it's one of the most successful communicator apps right now. From earlier days at Google and Adestra to meeting Sheetal in Barcelona (are you noticing a trend of where Sheetal meets a lot of our podcast guests?) Matt has a rich history of experience in the mobile world.